Pelle, Mikkel and Gulspira by Hello Jungerius for IKEA
Hella Jongerius created wall hangings for the IKEA-Unicef program, which helps women in India to start up small sewing businesses and enables their children to go to school. Sources of inspiration are the animals that feature in Swedish fairy tales. In the production process small scale craft production in India is combined with large scale industrial production by Ikea, while the images refer to the local roots of this global company. The result consists of textiles of which not only Ikea and Jongerius will benefit, but also the craftswomen who left their traces in the making
Via & more: Dezeen
leave a comment